WHO Develops Therapy to help 750 million Quit Smoking

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SAY NO TO SMOKING

The World Health Organization (WHO) has developed a comprehensive guideline to help smokers quit smoking. The guideline includes behavioural support delivered by healthcare providers, digital cessation interventions and pharmacological treatments in a first guideline on tobacco cessation.

The guideline focuses on helping the more than 750 million tobacco users who want to quit all forms of tobacco products including cigarettes, waterpipes, smokeless tobacco products, cigars, roll-your-own tobacco, and heated tobacco products (HTPs).

“This guideline marks a crucial milestone in our global battle against these dangerous products,” said Dr Tedros Adhanom Ghebreyesus, WHO Director-General. “It empowers countries with the essential tools to effectively support individuals in quitting tobacco and alleviate the global burden of tobacco-related diseases.” Adding that over 60% of the world’s 1.25 billion tobacco users – more than 750 million people – wish to quit, yet 70% lack access to effective cessation services. This gap, according to the WHO boss, exists due to challenges faced by health systems, including resource limitations.

Dr Tedros Adhanom Ghebreyesus, WHO Director-General

“The immense struggle that people face when trying to quit smoking cannot be overstated. We need to deeply appreciate the strength it takes and the suffering endured by individuals and their loved ones to overcome this addiction,” said Dr Rüdiger Krech, Director of Health Promotion at WHO. ”These guidelines are designed to help communities and governments provide the best possible support and assistance for those on this challenging journey.”

The Therapies

According to WHO, combining pharmacotherapy with behavioural interventions significantly increases quitting success rates. Countries are encouraged to provide these treatments at no or reduced cost to improve accessibility, particularly in low- and middle-income countries.

WHO recommends varenicline, Nicotine Replacement Therapy (NRT), bupropion, and cytisine as effective treatments for tobacco cessation.

In 2023, WHO initiated a prequalification procedure for medicinal products against disorders caused by tobacco use to improve global access to recommended tobacco cessation medications. In April 2024, Kenvue’s nicotine gum and patch became the first WHO-prequalified NRT products.

WHO recommends behavioural interventions, including brief health worker counselling (30 seconds to 3 minutes) offered routinely in health-care settings, alongside more intensive behavioural support (individual, group, or phone counselling) for interested users. Additionally, digital interventions such as text messaging, smartphone apps, and internet programmes can be used as adjuncts or self-management tools.

WHO encourages health-care providers, policy-makers, and stakeholders to adopt and implement this guideline to promote tobacco cessation and improve the health of millions of people in need worldwide.

Source: Dare Agbeluyi, Chief Publisher, additional report from WHO.

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Dare Agbeluyi is a 1985 graduate of Mass Communication, University of Lagos. And Master of Arts, Communication and Language Arts, University of Ibadan, 1988. A very experienced media practitioner since 1986. He has worked in both print and broadcast media. A prolific writer; He became a columnist with The Punch where he pioneered the automobile column known as Automart, now metamorphosed to Transport column published every Wednesday, while still working officially as senior Advertorial Coordinator, in charge of supplements. He is an all-around media practitioner. In 1996, Dare started media brokerage, interfacing between agencies and media, leveraging on his media experience to bulk and sell cheaper. A versatile media man, who has a knack for creative writing. He is also a prolific scriptwriter. Dare is an independent media content provider for radio, print and digital. Dare Agbeluyi is in the full membership category of the Advertising Regulation Council of Nigeria (ARCON).

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